DIGITAL TRANSFORMATION AND SERVICE QUALITY AS DRIVERS OF CUSTOMER LOYALTY: THE MEDIATING ROLE OF CUSTOMER SATISFACTION IN INDONESIAN SMEs. Journal of Quality Management and Business (JQMB), [S. l.], v. 1, n. 1, p. 26–36, 2026. Disponível em: https://jurnal.aretelitera.com/jqmb/article/view/48. Acesso em: 11 sep. 2026.